Privacy Policy

1. Introduction

CDES ("we," "our," or "us") is a CX Operating System designed for automotive dealerships. We are committed to protecting the privacy of our business clients (dealerships) and their end customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform, including our Sales Growth tools, Service Repeat Booking, Privilege Wallet, and Feedback Automation services. By using CDES, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked to you:

• Professional Data: Dealership employee names, business email addresses, roles, and location data.
• Customer Data: On behalf of dealerships, we process end-customer names, phone numbers, email addresses, Vehicle Identification Numbers (VIN), service history records, and feedback responses.
• Loyalty & Transactional Data: Information related to the Privilege Wallet, including loyalty balances and transaction history within the dealership ecosystem.
• Technical Data: IP addresses, browser types, device information, and usage patterns collected through cookies and similar tracking technologies to optimize platform performance.

3. How We Use Your Information

• To provide and maintain the CDES platform and its core functionalities.
• To automate service reminders, marketing communications, and feedback requests via WhatsApp, SMS, and Email.
• To manage and track loyalty points and rewards through the Privilege Wallet.
• To provide dealerships with analytics and dashboards to improve customer experience and sales growth.
• To comply with legal obligations and protect against fraudulent or illegal activity.

4. Data Sharing & Third Parties

We do not sell your personal data. We share information only with service providers who help us deliver our services:

• Communication Platforms: We use third-party providers like Twilio to facilitate WhatsApp and SMS communications.
• Infrastructure: Data is hosted on secure cloud servers complying with industry-standard security protocols.
• Dealership Systems: We may integrate with your existing Dealership Management Systems (DMS) to sync customer and service records.

5. Legal Compliance

We strive to comply with global and local data protection standards, including:

• GDPR: For users in the European Economic Area.
• CCPA: For users in California.
• DPDP Act (India): We comply with the Digital Personal Data Protection Act 2023 regarding the processing of personal data in India.

6. Data Security

We implement robust technical and organizational measures to protect your data, including encryption in transit and at rest. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the following rights:

• The right to access the personal information we hold about you.
• The right to request correction of inaccurate data.
• The right to request deletion of your data (subject to legal retention requirements).
• The right to withdraw consent for data processing at any time.