Automotive CXOS + Action CRM

CXOS with Built-in CRM for
Dealerships

Customer Experience Operating System (CXOS) with built-in Action CRM to improve OEM scores and protect dealership reputation.

Unify customer journey signals across Sales + Service, assign and track CX tasks, log every customer interaction, and drive verified closure—while building lifelong loyalty with Privilege Wallet.

Immediate Business Impact

Measurable improvements in OEM outcomes, closure discipline, retention, and dealership reputation across Sales + Service.

Higher OEM Scores

Detect risk early, drive owned actions, and close with proof—so NPS/CSI improves before OEM surveys lock in outcomes.

Action CRM Built In

Assign tasks, log every call/WhatsApp touch, and track outcomes—so CX actions are executed, not just measured.

Verified Recovery, Not Just Follow-up

Convert issues into cases with SLA timers, escalation, and post-recovery confirmation—so closures are real and auditable.

Team Accountability & Training

Track ownership, response time, and closure quality by advisor/manager—spot gaps fast and coach with data.

Stronger Dealership Reputation

Prevent repeat complaints and negative public reviews by closing the loop quickly and consistently—every time.

More Repeat Visits & Referrals

Turn good experiences into repeat visits using Privilege Wallet and timely reminders—then trigger review/referral asks for promoters.

The Silent Problem

Why Dealerships Quietly Lose OEM Score and Reputation — And Don't Even Know It

Silent OEM Score Drop

Most dissatisfied customers don’t complain—they simply stop returning. Their low OEM ratings show up weeks later through OEM surveys, long after the opportunity to recover them is gone.

OEM Compliance & Penalty Exposure

Low CSI, unresolved complaints, and slow follow-ups weaken OEM compliance and trigger alerts, escalations, audits, reduced incentives, and penalties—often noticed only after damage is done.

Reputation → OEM Score Spiral

OEM surveys usually arrive days or weeks later, not at the time of service. This delayed feedback makes recovery nearly impossible. What could have been a simple phone call turns into a permanent negative score.

Late Feedback = Guaranteed OEM Penalty

OEM surveys usually arrive days or weeks later, not at the time of service. This delayed feedback makes recovery nearly impossible. What could have been a simple phone call turns into a permanent negative score.

Advisor Performance Blind Zone

Dealerships miss poor advisor performance until low OEM scores reveal repeated issues—by then, multiple bad ratings have already hurt the score, leading to poor employee performance too.

Fragmented Tools, Fragmented Data

DMS, CRM, Google reviews, WhatsApp groups, Excel sheets — none of these tools talk to each other. Because of this fragmentation, important warning signs never reach leadership on time.

No Follow-Through System

Even when teams know what to do, actions get missed without tasks, reminders, and accountability—so customers slip away silently.

NPS RISK CHECK

Is Your NPS at Risk?

A quick assessment to understand how early recovery and faster follow-ups can stabilize and improve your Net Promoter Score.

Quick NPS Check

+50
0100
Detractor-heavyPassives/NeutralPromoter-heavy

Approximate number of unhappy customers per month

NPS improves when recoveries are real and verified, not just “attempted follow-up.”

This assessment shows operational risk trends, not guaranteed OEM outcomes.

Your NPS Outlook

What Dealerships Usually Miss (And How CDES Fixes It)

Most dealerships have tools, but not a single system to track the customer experience, assign ownership, prove closure, and build repeat business across Sales and Service.

One Place for Every Customer Touch

One Place for Every Customer Touch

Dealership messages are spread across WhatsApp, calls, paper, and spreadsheets. CDES brings them into one timeline so nothing is missed.

Standard Process for Sales and Service

Standard Process for Sales and Service

CDES gives ready workflows for key moments (delivery, service updates, complaints, follow-ups) so every advisor follows the same standard.

Every Call and Message Gets Logged

Every Call and Message Gets Logged

Track who contacted the customer, when, and what was said. Missed calls, delays, and broken promises become visible instantly.

Instant Customer Signals (Before It Becomes a Complaint)

Instant Customer Signals (Before It Becomes a Complaint)

Capture quick signals from in-store and link invites. CDES spots risk early and alerts the right person while the customer is still reachable.

Fast Recovery With Clear Ownership

Fast Recovery With Clear Ownership

Low scores or negative signals automatically become cases with an owner, timers, and escalation—so issues don’t stay “pending.”

Verified Closure and Proof for OEM

Low scores or negative signals automatically become cases with an owner, timers, and escalation—so issues don’t stay “pending.”

Team Accountability With Built-In Coaching

See who is delaying closures and what issues repeat. CDES gives AI-based coaching tips for advisors and managers to prevent repeat problems.

Privilege Wallet for Repeat Visits

Reward positive engagement and recovery moments to bring customers back—through dealership offers and partner vouchers, not heavy discounting.

Why CDES is Essential in Dealerships

Not a survey tool. Not a generic CRM. CDES is a CX Operating System with Action CRM built for Sales + Service.

OEM Score & Audit Readiness

  • Tracks NPS/CSI risk before OEM surveys hit
  • Keeps proof of contact, timestamps, and closure reasons
  • Shows survey-window readiness and unresolved risk
  • Helps leadership stay “audit safe” every day

Owned Recovery With Timers

  • Every issue becomes a case with an owner
  • SLA timers + escalation so nothing slips
  • Closure requires confirmation (verified closure)
  • Stops repeat complaints and negative reviews

Team Accountability + Coaching

  • See delays, gaps, and repeat mistakes by advisor/team
  • AI tips to improve communication and consistency
  • Recognition for consistent performance
  • Best-practice sharing across branches (dealer groups)

Privilege Wallet (Loyalty, Not Discounts)

  • Turns good experiences into repeat visits
  • Rewards engagement and recovery moments
  • Supports dealer offers + partner vouchers
  • Builds long-term loyalty beyond price cuts

Action CRM Inside

  • Every call/WhatsApp/SMS is logged automatically
  • Follow-ups become tasks with reminders and ownership
  • One customer timeline across Sales + Service
  • Makes CX execution trackable, not "manual"

Proof of Impact

Real Results from Automotive Dealerships Using CDES

+32–48%
Increase in Repeat Service Visits
15–28%
Higher OEM Score & Performance Metrics
Dissatisfaction Recovery Same-Day
70–85%
Dissatisfaction Recovery Same-Day
Employee Performance Success
25–40%
Employee Performance Success
"CDES transformed our sales and service department. We went from losing customers silently to recovering 80% of dissatisfied customers. Our NPS scores improved by 22 points in 3 months."
Devan Shetty
Thomas John Muthoot
Chairman, Muthoot Motors

Designed for Every Role

CDES gives each team the exact tools they need to run a smooth customer experience—with clear ownership, proof, and repeat visits.

Advisors

  • See assigned cases and what to do next
  • SLA timers so nothing gets delayed
  • Simple updates to customers (call/WhatsApp)
  • Get coaching tips to avoid repeat issues

CRM Team

  • Follow-up task list with reminders and due times
  • Call/WhatsApp/SMS logs with timestamps (proof)
  • Track detractors and verify customer satisfaction
  • Run retention triggers (expiry, win-back, referrals)

Sales & Service Managers

  • Control open cases with SLA and escalations
  • Verify closure quality (proof + confirmation)
  • Spot repeat drivers (wait time, communication, etc.)
  • Coach teams using real case patterns

Executives & Leadership

  • Daily CX health snapshot (Sales + Service outcomes)
  • OEM risk and audit readiness (NPS/CSI, proof gaps)
  • Branch comparison and exception alerts (groups)
  • Retention and Privilege Wallet impact tracking

CXOS Feature Suite

Everything you need to run customer experience across Sales + Service—signals, tasks, proof, coaching, and repeat visits.

Experience Capture

Capture customer sentiment at every touchpoint (In-store Tablet, QR, WhatsApp/SMS links). Auto-maps to staff roles, customer records, & reports

Recovery Automation

Instantly assigns ownership, runs SLA timers, and escalates until resolution—so every issue reaches verified closure, not just a call.

Coaching & Behavior Insights

Converts cases into advisor/team coaching signals—repeat issues, delays, and communication gaps—so performance improves week over week.

Closed-Loop Workflow

Standardize recovery steps from open → action → closure, with notes and proof. And Post-recovery confirmation to ensure the customer is truly OK.

Privilege Wallet & Retention Engine

Earn/redeem privileges tied to service journeys—driving repeat visits, higher retention, stronger loyalty, and lifelong delight.

Predictive Intelligence / Risk Radar

Predicts dissatisfaction risk before it becomes an OEM issue or public review, and recommends next-best actions for teams.

OEM Readiness Shield

Preventive recovery layer that protects OEM outcomes (NPS/CSI) by catching and fixing risks before official OEM surveys.

Leadership Control Room

One view of journey health: unresolved risks, recovery speed, repeat drivers, delights, privileges and retention impact—ready for leadership decisions.

Regional Language Support

Run CX workflows in regional languages so frontline teams act faster and customers respond more naturally.

Quick Implementation

From onboarding to optimization—we're with you every step of the way

1

Step 1: Setup & Integration

Implement CDES, configure workflows, and set up user accounts

  • System integration
  • User role configuration
  • Workflow customization
2

Step 2: Team Training

Comprehensive training for advisors, managers, and billing staff

  • Advisor training sessions
  • Manager dashboard walkthrough
  • Recovery workflow practice
3

Step 3: Pilot Launch

Start with a pilot group, gather feedback, and optimize processes

  • Pilot group deployment
  • Real-time monitoring
  • Process refinement
4

Step 4: Full Rollout

Deploy across all locations with ongoing support and optimization

  • Full dealership deployment
  • Continuous optimization
  • Dedicated success manager

Trusted by Leading Dealerships

See what dealership leaders are saying about CDES

Dhanesh
DhaneshChairman, Namans TVS

"CDES gave us visibility into our customer experience that we never had before. We're now recovering 75% of dissatisfied customers before they leave, and our repeat business is up 38%."

Biju Nair
Biju NairCEO, KVR Group

"The instant alerts changed everything. We can fix issues while customers are still at the dealership. Our CSI scores improved by 24 points in just 4 months."

Saju K Thomas
Saju K ThomasChairman, Popular Group

"CDES transformed how we operate across all 5 locations. The centralized dashboard gives me complete visibility, and the ROI has been phenomenal—easily 10x our investment."

ROI Calculator

Calculate Your Revenue Impact

See how much revenue you're losing to silent departures—and how much CDES can help you recover

Your Dealership Metrics

Total number of customers serviced per month

Average revenue per service visit

Average years a customer stays with you

Percentage of customers who return for next service

Customers who leave without complaining (typically 10-15%)

Your Potential Impact

Silent Departures Per Month
Silent Departures Per Month
Annual Revenue Loss (Current)
Annual Revenue Loss (Current)
Recoverable Revenue with CDES (75%)
Recoverable Revenue with CDES (75%)
Expected ROI (First Year)
Expected ROI (First Year)

Key Insight

Enter metrics to generate insights...

Simple, Transparent Pricing

Choose the plan that fits your business. Unlimited feedback, unlimited users, no hidden fees.

Starter

11,500/month

For single-location businesses getting started with the CDES loop.

  • Bill Desk Application

    Capture identity, start feedback journeys, connect the loop from the first touchpoint.

  • In-Store Feedback Application

    Real-time 1-10 feedback before customers leave; instantaneous dissatisfaction alerts.

  • Advisor Mobile App

    Live oversight, instant fixes, AI coaching for staff.

  • Service Manager Mobile App

    Real-time case oversight, SLA control, and escalation approvals for low-rated feedback follow-ups.

  • WhatsApp/SMS Integration

    Send feedback links and recovery follow-ups instantly via WhatsApp/SMS—keep every customer response tracked inside CDES.

Always Included

  • Unlimited feedback submissions
  • Unlimited user accounts
  • Advanced AI analytics
  • Priority support
Deploy 30-day FREE trial
RECOMMENDED

Advanced

16,500/month

Complete customer experience engine for growing high-value businesses.

Includes everything in Starter, PLUS:
  • Sales–Service CRM Web App

    One CX workspace for Sales + Service to run a consistent customer journey—experience signals, recovery actions, and loyalty moments tracked end-to-end.

  • Principal / GM Mobile App

    Live governance view of feedback trends, critical cases, recovery progress, and staff accountability in one place.

  • Analytics Dashboard for Insights

    Executive intelligence: delight trends, recovery outcomes, staff influence,repeat revenue predictions.

  • OEM Compliance & Reports

    Export-ready audit packs: coverage, SLAs, closure evidence, and corrective actions—built from feedback-only governance.

  • Customer Privilege Wallet

    Turn engagement into repeat service visits—customers redeem points via dealership offers and optional brand vouchers (zero cost).

Always Included

  • Unlimited feedback submissions
  • Unlimited user accounts
  • Advanced AI analytics
  • Priority support
Deploy 30-day FREE trial

All prices are exclusive of GST

Enterprise

Custom

For multi-location chains and premium operations.

Includes everything in Advanced, PLUS:
  • Multi-Branch CX Control

  • Branch-Level Reporting & Benchmarking

  • Consolidated Customer Journey View

  • Unified CX Risk Shield Insights

  • Data Export & Audit Pack

  • Multi-Branch Pricing Advantage

  • Dedicated Support Manager

Always Included

  • Unlimited feedback submissions
  • Unlimited accounts
  • Advanced AI Analytics
  • Dedicated success manager
Contact Sales
Enterprise Ownership Model

One-Time CDES License + AMC

For large automotive dealerships and dealer groups who prefer ownership over monthly subscriptions.

Contact Sales

License Includes

  • Lifetime CDES Core License
  • In-Store Feedback System
  • Three Roles Mobile Apps
  • Customer Care Action Dashboard
  • Unlimited Feedback & Users

Enterprise Controls

  • Multi-Location & Group Control
  • Centralized Principal Dashboard
  • Role-Based Access & Audit Logs
  • Data Ownership & Portability
  • OEM-Ready Reporting

AMC Coverage

  • Continuous Feature Upgrades
  • AI & Analytics Improvements
  • Security & Compliance Updates
  • Priority SLA & Support
  • Infrastructure & Performance Monitoring
Pricing customized based on locations & scale.
Engagement Engine

Privilege Wallet that turns every interaction into loyalty

Create a repeatable interaction habit by rewarding customers for meaningful touchpoints—before, during, and after sales and service.

CDES Privilege Wallet builds a customer engagement culture by adding points for every eligible dealership interaction. This consistent earning loop makes customers expect communication and participate naturally—strengthening responsiveness, recovery cooperation, and long-term retention.

reward for every interaction for feedback behaviour creation

Instant wallet credit updates

Privilege Wallet

Privilege Wallet1,240

Delight Coins

RECENT EARNINGS

Service Visit
+120
In-store Feedback
+60
Customer Referral
+200
Points

Where points come from

  • Booking & visit confirmations
  • Drop / Delivery experience check-ins
  • Feedback submission
  • Recovery participation & closure confirmation

Why it changes behaviour

  • Customers expect engagement
  • Faster survey responses
  • Higher call pickup rates
  • Reduced follow-up fatigue for staff

Redeem as Dealership offers

  • Service offers & add-ons
  • Accessories & upgrades
  • Priority perks
  • Seasonal dealership campaigns

Redeem as Brand vouchers

  • Partner brand vouchers
  • Lifestyle redemption options
  • Higher perceived value
  • Dealer margin-friendly benefits

Frequently Asked Questions

Everything you need to know about CDES for automotive dealerships

CDES is a CX Operating System that runs customer experience across Sales and Service—detecting issues early, driving verified recovery, and improving retention.

Yes—CDES unifies all channels into one software suite so every customer experience gets recorded with closure and proof.

Yes—CDES manages CX moments across enquiry-to-delivery and service-to-repeat visits, with role-based access for each team.

Privilege Wallet turns engagement into repeat visits—customers earn and redeem benefits, improving loyalty and long-term retention.

Yes—Enterprise includes multi-branch control, benchmarking, centralized reporting, and consolidated CX risk insights.

Most dealerships go live in 1–2 weeks: setup + training first, then a short pilot before full rollout.

Transform Your Dealership Today

Transform Your Dealership'sOEM Score, Service
Excellence & Reputation

Book a personalized demo to see how CDES prevents revenue leakage and boosts repeat business.

1-2 Weeks
Implementation Time
10-15x
Average ROI
24/7
Support Available